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Eller College Home > Department of Marketing > Faculty and Research > Hope Jensen Schau
Marketing

Hope Jensen Schau

Hope Jensen Schau

Contact Info and Links

Contact Information

Curriculum Vitae

Associate Dean, Eller MBA Programs
Associate Professor of Marketing

Gary M. Munsinger Chair in Entrepreneurship and Innovation

  • Ph.D. in Marketing, University of California, Irvine, 2000
Current Courses
  • Undergraduate:
    MKTG 452, Integrated Marketing Communications
  • MBA:
    MKTG 530, Management of Marketing Communications
    MKTG 531, Social Media Marketing
Research Interests
  • The Impact of Technology on Marketplace Relationships
  • Value Co-creation
  • Collaborative Consumption
  • Innovation
  • Social Media Marketing
  • Entrepreneurship
Professional Associations
  • Association for Consumer Research
  • American Marketing Association