Academic Programs

Follow the links below for information about a specific program:

Marketing UndergraduatesMarketing Undergraduate Program

The Department of Marketing at the Eller College of Management provides a dynamic curriculum for students to develop the foundational skills necessary to be successful in a variety of exciting and versatile careers. With the expertise of innovative and award-winning faculty, our students leave the program as thought-leaders in their chosen industry.

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Marketing Minor Program 

The Marketing Minor program provides students outside of the Eller College a select series of marketing courses that are completed in just one summer. Students will have many opportunities to increase their networking, team-building, and collaboration skills by solving real-world marketing problems within a dedicated cohort.

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Masters StudentsMaster's Program in Marketing

Our dynamic curriculum allows students to develop the foundational skills necessary to be successful in a variety of exciting and versatile marketing careers. This program is targeted at students who seek a deeper immersion into the study of marketing than is possible in a typical MBA program. 

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Merrie and KevinDoctoral Program in Marketing

The doctoral program in Marketing is designed to develop students into active members of the academic community. Through coursework and close faculty research mentorship, students develop an in-depth, well-rounded, and nuanced understanding of important theoretical and methodological tools resulting in productive, innovative, and interesting research programs.

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For additional information, please contact us.