Marketing Faculty : Yubo Chen

	Assistant Professor, Department of Marketing
	Ph.D. in Marketing, University of Florida, 2004
	Phone:	520.621.3738
	Fax:	520.621.7483
	Email:	yubochen@eller.arizona.edu
	Website:	http://eller.arizona.edu/~yubochen
	Office:	McClelland Hall, Room 320W

Curriculum Vitae

View or download CV in PDF format.

Teaching Interests

• Undergraduate:
  MKTG 456 - International Marketing Management
  MKTG 471 - Marketing Policies and Operations
• Doctoral:
  MKTG 696f - Marketing Models

Research Interests

• Product Information and Marketing Strategy
• Economic Analysis of Infomediary
• Consumer Interaction
• Network Effects
• E-business

Publications and Working Papers

• View or download CV in PDF format.